{"id":7081,"date":"2022-08-05T13:49:11","date_gmt":"2022-08-05T13:49:11","guid":{"rendered":"https:\/\/shoppy.is\/discover\/13-tactics-to-boost-your-app-conversion-rate\/"},"modified":"2022-12-13T15:23:42","modified_gmt":"2022-12-13T15:23:42","slug":"13-tactics-to-boost-your-app-conversion-rate","status":"publish","type":"post","link":"https:\/\/shoppy.is\/en\/discover\/13-tactics-to-boost-your-app-conversion-rate\/","title":{"rendered":"13 tactics to boost your app conversion rate"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7081\" class=\"elementor elementor-7081 elementor-1634\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f32a2c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f32a2c5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ce838a\" data-id=\"4ce838a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83146e7 elementor-widget elementor-widget-image\" data-id=\"83146e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"563\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/13-tattiche-per-incrementare-il-tasso-di-conversione-della-tua-app-shoppy-mobile-app-shopify-1000x563-1.jpeg\" class=\"attachment-full size-full wp-image-3870\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/13-tattiche-per-incrementare-il-tasso-di-conversione-della-tua-app-shoppy-mobile-app-shopify-1000x563-1.jpeg 1000w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/13-tattiche-per-incrementare-il-tasso-di-conversione-della-tua-app-shoppy-mobile-app-shopify-1000x563-1-300x169.jpeg 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/13-tattiche-per-incrementare-il-tasso-di-conversione-della-tua-app-shoppy-mobile-app-shopify-1000x563-1-768x432.jpeg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc7f0ac elementor-widget elementor-widget-heading\" data-id=\"fc7f0ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">13 tactics to boost your app conversion rate<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3637459 elementor-widget elementor-widget-text-editor\" data-id=\"3637459\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <strong>conversion rate<\/strong> is one of the most important aspects of any <strong>business&#8217;s success<\/strong>. Nowadays, it&#8217;s become increasingly difficult to convert users into customers or simply nudge them to take the action you suggest to them. Marketers need to adopt several different strategies for any stage of users&#8217; life cycle by paying attention to their specific needs, pain points, and behavior.<\/p>\n<p>Anybody knows that today our lives revolve around our mobile phones. Thanks to these valuable devices, we&#8217;ve got almost everything at our fingertips and are able to perform thousands of actions. Obviously, marketers know it too, and do their best to <strong>exploit mobile marketing&#8217;s power<\/strong>! Users are constantly targeted with tons of ads, information, and content from any existing channel and brand.<\/p>\n<p>That&#8217;s why it&#8217;s <strong>extremely difficult to convert<\/strong> and engage <strong>users<\/strong>. We&#8217;ve come up with <strong>13 conversion rate optimization strategies<\/strong> that will <strong>boost your business<\/strong>!<\/p>\n<p>But, first, let me explain what conversion rate is.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55017c1 elementor-widget elementor-widget-heading\" data-id=\"55017c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What do we mean by conversion rate?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce99036 elementor-widget elementor-widget-text-editor\" data-id=\"ce99036\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Conversion rate represents one of the most effective elements to assess your marketing campaigns&#8217; performance. Indeed, conversion rate reveals how many people you&#8217;ve been able to convince to do what you want them to. We could say that the <strong>higher your mobile app conversion rate, the better your marketing strategies.<\/strong><\/p>\n<p>In a nutshell, <strong>conversion rate describes the share of users of your mobile app or landing page who convert<\/strong> (aka take the action you&#8217;ve suggested them to). In a nutshell, conversion rate describes the share of users of your mobile app or landing page who convert (aka take the action you&#8217;ve suggested them to). Some of the most common are the following:<\/p>\n<ul>\n<li>buying a product or service;<\/li>\n<li>filling out a form (ex.: a contact form);<\/li>\n<li>signing up for a subscription;<\/li>\n<li>signing up to your app;<\/li>\n<li>downloading a digital product (like a software trial, an eBook, a white paper, etc.);<\/li>\n<li>making use of your product (new features on your app or simply using your app for a given amount of time);<\/li>\n<li>upgrading their subscription or app;<\/li>\n<li>engaging with your app in multiple ways (consider users&#8217; time on the app, repeat launches, visited sections, and so on).<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b796d2 elementor-widget elementor-widget-heading\" data-id=\"0b796d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why is conversion rate important?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5763cd elementor-widget elementor-widget-text-editor\" data-id=\"f5763cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By now, I guess you know that conversion rate is crucial to understand whether your marketing strategies are successful or not. As we&#8217;ve already said, there can be different kinds of conversion actions. It&#8217;s important to measure the number of users who take a specific conversion action to identify valuable users. This information is also useful to streamline your marketing campaigns and better engage users.<\/p>\n<p>Besides, conversion rate analysis may contribute to figuring out some relevant aspects like the most successful channels for promoting your app, the effectiveness of your CTAs and copy, the usefulness of your app&#8217;s onboarding process, etc. At the same time, <strong>if <\/strong>you find out that<strong> your mobile app conversion rate is too low, <\/strong>you may <strong>check if some elements<\/strong>, like your app&#8217;s UX and payment process, <strong>need to be improved<\/strong>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-438bbc6 elementor-widget elementor-widget-heading\" data-id=\"438bbc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">13 strategies to boost your mobile app conversion rate<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccaedfc elementor-widget elementor-widget-heading\" data-id=\"ccaedfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Make your app's UI user-friendly to enhance UX<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80a57db elementor-widget elementor-widget-text-editor\" data-id=\"80a57db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It&#8217;s extremely important to <strong>create an intuitive UI for your app<\/strong>, trying to avoid complex elements that may annoy users. <strong>Focus on the actions you want users to take and guide them toward their completion<\/strong>; if users get stuck or confused, then they may close your app and, maybe, never reopen it again. That&#8217;s why you should create a simple UI for your app, to enhance UX. Users should be satisfied with your app and enjoy all the benefits they were looking for. This way, you&#8217;ll enhance conversion rate optimization.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47fd018 elementor-widget elementor-widget-heading\" data-id=\"47fd018\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Impress users with an amazing onboarding experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-992ebc9 elementor-widget elementor-widget-text-editor\" data-id=\"992ebc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The onboarding process revolves around <strong>showing your app&#8217;s most relevant features and value to users.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cd671e elementor-widget elementor-widget-image\" data-id=\"0cd671e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"563\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/image-upload-2-1.png\" class=\"attachment-full size-full wp-image-3807\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/image-upload-2-1.png 1000w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/image-upload-2-1-300x169.png 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/image-upload-2-1-768x432.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3553091 elementor-widget elementor-widget-text-editor\" data-id=\"3553091\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You should <strong>teach them how they can benefit from using your app in a few simple steps<\/strong>. The first time users start it, they need to know how to use it and take advantage of it. No mistakes are allowed here. You NEED to make a great first impression. The user must think : &#8220;<em>Wow! That&#8217;s exactly what I wanted!<\/em>&#8220;<\/p>\n<p>Okay, but how do I create a great on-boarding process? One simple rule you might follow is this: repeatedly run A\/B tests that allow you to collect, analyze useful data, and find out what drives users to perform the action you suggest to them. This plays a crucial role in optimizing the conversion rate!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5bcea2 elementor-widget elementor-widget-heading\" data-id=\"c5bcea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Highlight your value proposition<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50746dd elementor-widget elementor-widget-text-editor\" data-id=\"50746dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Focus on showing users the value of your mobile app and products. Make sure to clearly convey your value proposition in any section of your app. How can you do it? First, you need to get to know your target audience and <em>buyer persona<\/em>. After you&#8217;ve figured out their problems, needs, and interests, you can write a kind of copy suitable to your users.<\/p>\n<p><strong>A really effective strategy to communicate value is to focus on the benefits users will receive by using your app.<\/strong> Underline how your product can solve their problems, rather than talking about its features. This way, users will think about how they could take advantage of your app. And they&#8217;ll be more likely to convert, boosting your conversion rate!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b371b7 elementor-widget elementor-widget-heading\" data-id=\"3b371b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Customize messages for your users<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fab26e elementor-widget elementor-widget-text-editor\" data-id=\"2fab26e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Remember the old days when you entered a local shop and shopkeepers greeted you by name? You may think that they&#8217;re long gone, but it&#8217;s not true. These attitudes have evolved with the digital age and new technologies. Today marketers can <strong>send personalized push notifications and in-app messages to users based on their purchase history, searched-for products, needs, and actions in the app<\/strong>. By gathering all this data, you have the chance to engage users and improve your conversion rate optimization! Can&#8217;t come up with the perfect text for your push notification? <a href=\"https:\/\/shoppy.is\/perfeziona\/i-modelli-di-notifiche-push-per-raggiungere-il-tuo-target\/\" target=\"_blank\" rel=\"noopener\">Here<\/a> you&#8217;ll find lots of templates to get inspired!<\/p>\n<p>Send customized messages to users based on their needs and wants to entice them with your offers and discounts. This will make them feel special and they&#8217;ll be more likely to become loyal to your brand. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c85cafa elementor-widget elementor-widget-heading\" data-id=\"c85cafa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Implement push notifications<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61f50a7 elementor-widget elementor-widget-text-editor\" data-id=\"61f50a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Push notifications are a successful communication channel you should absolutely leverage for your conversion rate optimization. Indeed,<strong> push notifications contribute to further engaging users and nudging them to act as you want them to<\/strong>. Through this tool, you can reach users while they&#8217;re not using your app to push them to take some actions within it. Would you like to know more about push notifications&#8217; best practices? Read <a href=\"https:\/\/shoppy.is\/perfeziona\/10-migliori-pratiche-di-messaggi-in-app-per-un-marketing-mobile-di-successo\/\"><strong>this article<\/strong><\/a> to become a pro!<\/p>\n<p>Want to know another reason why you shouldn&#8217;t do without push notifications? <a href=\"https:\/\/shoppy.is\/it\/scopri\/6-strategie-vincenti-di-location-based-marketing\/\"><strong>Location-based marketing<\/strong><\/a> is the answer! Indeed, you can send users customized push notifications based on their changing location, and target them with special offers to entice them to do what you want them to.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51c8bea elementor-widget elementor-widget-heading\" data-id=\"51c8bea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Create effective CTAs<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34c09be elementor-widget elementor-widget-text-editor\" data-id=\"34c09be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>CTAs highly contribute to conversion rate optimization<\/strong>. Why? Because <strong>CTAs are short and simple sentences that prompt users to take a specific action.<\/strong> <\/p>\n<p>To make the most out of this tool, create clear and straightforward CTAs. You should never get users confused! Remember: your goal is to nudge them to do what you want them to.<\/p>\n<p>Adding CTAs to your push notifications or in-app messages is another great conversion rate optimization strategy. Here&#8217;s an example!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce5a104 elementor-widget elementor-widget-image\" data-id=\"ce5a104\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2.png\" class=\"attachment-full size-full wp-image-3871\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2.png 1920w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2-300x169.png 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2-1024x576.png 1024w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2-768x432.png 768w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Push-notification-Shoppy-Mobile-App-Shopify-1-2-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e536fd elementor-widget elementor-widget-heading\" data-id=\"9e536fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7. Leverage your social media channels\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c7ce6b elementor-widget elementor-widget-text-editor\" data-id=\"9c7ce6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Your social media channels allow you to<\/strong> further and <strong>constantly engage with your target audience<\/strong>. You can promote interesting facts, high-quality content, special offers and discounts, contests, giveaways, and the like. <\/p>\n<p>You can also combine social media with push notifications to send highly customized messages to users. How? By leveraging users&#8217; location, for example, through geofencing! <\/p>\n<p><strong>Geofencing<\/strong> is a localization-based service that allows the software to perform a pre-programmed action when the device enters or passes a <strong>virtual geographic barrier<\/strong>, also called a geo-fence. This is an if\/then type system (if\/then), which allows an action to be performed when a condition is met.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d098a16 elementor-widget elementor-widget-heading\" data-id=\"d098a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">8. Display customer reviews<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e14df1a elementor-widget elementor-widget-text-editor\" data-id=\"e14df1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customer reviews deeply influence (potential) customers&#8217; behavior. They also play a key role in your conversion rate optimization. Indeed, most users hesitate to buy any product if no one has reviewed it. So, <strong>customer reviews have a strong impact on people&#8217;s buying decisions<\/strong>. Got it? For this reason, you should make your best to have a good reputation.<\/p>\n<p>You can <strong>prompt your loyal customers to give you feedback and share it on social media.<\/strong><\/p>\n<p>This way, <strong>other users will be more likely to trust your brand. And your conversion rate may increase! <\/strong>Make sure your app&#8217;s reviews are easily accessible. Users want proof that your app is valuable.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7495c76 elementor-widget elementor-widget-image\" data-id=\"7495c76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app.jpg\" class=\"attachment-full size-full wp-image-3858\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app.jpg 1920w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app-300x169.jpg 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app-1024x576.jpg 1024w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app-768x432.jpg 768w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/loyal-customer-shoppy-mobile-app-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2adaf0d elementor-widget elementor-widget-heading\" data-id=\"2adaf0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">9. Make sign-up and purchase simple and fast<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be27af7 elementor-widget elementor-widget-text-editor\" data-id=\"be27af7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A <strong>smooth and super-fast<\/strong> <strong>checkout process<\/strong> is the key to a higher conversion rate. Instead, if <strong>it takes too long for users to buy something<\/strong>, then <strong>they may change their minds<\/strong>. That&#8217;s what you MUST avoid. To make the purchase process simple and pain-free, you should:<\/p>\n<ul>\n<li>enable guest checkouts;<\/li>\n<li>enable social logins;<\/li>\n<li>offer several different payment methods.<\/li>\n<\/ul>\n<p><strong>As for a smooth sign-up process<\/strong>, make sure to follow rules similar to those for a quick payment process. <strong>Enable multiple social logins<\/strong> so that users aren&#8217;t forced to create a new account. And ask them for extremely relevant information only. You&#8217;ll have time to get to know your users better and collect more information about them later on. Bear in mind these useful conversion rate optimization strategies!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cf429c elementor-widget elementor-widget-heading\" data-id=\"6cf429c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10. Focus on cross-selling and upselling\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64a4ca2 elementor-widget elementor-widget-text-editor\" data-id=\"64a4ca2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Increasing the revenue your mobile app generates can be difficult, but cross-selling and upselling may really help you a lot.<\/p>\n<p><strong>After users purchase your products, you can spur them to buy other related products to make more money.<\/strong> <strong>This<\/strong> is called <strong>cross-selling<\/strong>. This marketing strategy is used with enormous success every time the customer makes a purchase and just before paying, he is offered an additional item or a discount voucher to buy other related products.<\/p>\n<p>Based on users&#8217; purchase history, you can also send them a push notification to <strong>offer them a more expensive product<\/strong>. In this case, you need to highlight the benefits users could derive from that specific product. Oh, and enhance its value in comparison to cheaper versions. <strong>This is upselling<\/strong>.<\/p>\n<p>Both cross-selling and upselling contribute to increasing your mobile app conversion rate. Indeed, these strategies encourage users to perform the conversion action you suggest them to.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da8168a elementor-widget elementor-widget-heading\" data-id=\"da8168a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">11. Reduce cart abandonment rates<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a917689 elementor-widget elementor-widget-text-editor\" data-id=\"a917689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It happens all the time. Users fill their cart with several products and, then, what? They don&#8217;t complete their purchase. What might have happened? Do they find a cheaper solution from a competitor? Is your mobile app&#8217;s payment process complicated? There may be thousands of reasons. But one thing&#8217;s for sure &#8211; you should prevent users from leaving their cart.<\/p>\n<p><strong>Push notifications<\/strong> again are a <strong>really successful way to remind users of the products in their cart<\/strong>. You can also send users email reminders to push them to complete their purchase. And by combining emails and push notifications in an omnichannel strategy, you&#8217;ll further boost your conversion rate.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf2d263 elementor-widget elementor-widget-heading\" data-id=\"cf2d263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">12. Retarget lost users<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e68180e elementor-widget elementor-widget-text-editor\" data-id=\"e68180e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Let me guess what happened: <strong>some potential customers<\/strong> downloaded your app but didn&#8217;t take the action you suggested to them, right? And they <strong>stopped using your app<\/strong>, didn&#8217;t they? Then, you could try to reach them with ad campaigns, customized push notifications, and emails. For example, <strong>you could offer them a discount code to entice them to buy your products<\/strong>!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abc0229 elementor-widget elementor-widget-image\" data-id=\"abc0229\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify.png\" class=\"attachment-full size-full wp-image-3872\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify.png 1920w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify-300x169.png 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify-1024x576.png 1024w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify-768x432.png 768w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/Shoppy-Mobile-App-Shopify-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edb96cd elementor-widget elementor-widget-text-editor\" data-id=\"edb96cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This way, you&#8217;ll grab their attention with interesting content, and they&#8217;ll be more likely to come back. <\/p>\n<p>Anyway, <strong>bear in mind that your loyal customers have a higher impact on your conversion rate than potential customers<\/strong>. Indeed, your loyal customers already trust your brand and are more likely to purchase your products. They may also contribute to promoting your app to their friends, boosting your business. And remember that acquiring a new customer is more expensive than retaining an existing one! <a href=\"https:\/\/shoppy.is\/perfect\/7-user-retention-strategies-for-mobile-apps\/\">Here<\/a> we&#8217;ve outlined 7 successful strategies for user retention that can help you.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd845cb elementor-widget elementor-widget-heading\" data-id=\"dd845cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">13. Analyze data and streamline your app's functions<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41afe54 elementor-widget elementor-widget-text-editor\" data-id=\"41afe54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Analyzing data is extremely useful to understand what users and customers like and don&#8217;t like about your app and its functions; you need to carefully investigate users&#8217; behavior and actions within your app to understand which elements you could improve. You should also take into account users&#8217; reviews and feedback to know how you could streamline your app. The more users like your app and benefit from using it, the higher the chances they&#8217;ll convert. <\/p>\n<p>Oh, and don&#8217;t forget to tell users about your amazing app updates! Do it with an in-app message, as in the example below!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d74d06 elementor-widget elementor-widget-image\" data-id=\"9d74d06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo.jpeg\" class=\"attachment-full size-full wp-image-3873\" alt=\"\" srcset=\"https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo.jpeg 1920w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo-300x169.jpeg 300w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo-1024x576.jpeg 1024w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo-768x432.jpeg 768w, https:\/\/shoppy.is\/wp-content\/uploads\/2022\/08\/10-Migliori-Pratiche-di-Messaggi-In-App-per-un-Marketing-Mobile-di-Successo-1536x864.jpeg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e74a227 elementor-widget elementor-widget-heading\" data-id=\"e74a227\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wrap-up<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55a9789 elementor-widget elementor-widget-text-editor\" data-id=\"55a9789\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ready to increase your mobile app conversion rate? Here&#8217;s a brief recap of the <strong>13 strategies<\/strong> you should follow to achieve your goal: <strong>boost the conversion rate of your app<\/strong>.<\/p>\n<ol>\n<li>Make your app&#8217;s UI user-friendly to enhance the UX<\/li>\n<li>Impress users with an amazing onboarding experience.<\/li>\n<li>Highlight your value proposition.<\/li>\n<li>Customize messages for your users.<\/li>\n<li>Implement push notifications.<\/li>\n<li>Create effective CTAs.<\/li>\n<li>Leverage your social media channels.<\/li>\n<li>Display customer reviews.<\/li>\n<li>Make sign-up and purchase simple and fast.<\/li>\n<li>Focus on cross-selling and upselling.<\/li>\n<li>Reduce cart abandonment rates.<\/li>\n<li>Retarget lost users.<\/li>\n<li>Analyze data and streamline your app&#8217;s functions.<\/li>\n<\/ol>\n<p>Now get on it!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51ed687 elementor-widget elementor-widget-heading\" data-id=\"51ed687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What's next?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10e2409 elementor-widget elementor-widget-text-editor\" data-id=\"10e2409\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li>Few users have downloaded your app, haven&#8217;t they? <a href=\"https:\/\/shoppy.is\/it\/scopri\/14-migliori-strategie-di-app-marketing-la-guida-definitiva\/\">Here&#8217;s<\/a> everything you need to know to effectively <span style=\"color: #d93f01;\">promote your mobile app<\/span>!<\/li>\n<li>Can&#8217;t figure out why lots of users have stopped using your app? <a href=\"https:\/\/shoppy.is\/it\/scopri\/perche-gli-utenti-disinstallano-la-tua-app-mobile\/\">This article<\/a> may help you understand it!<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-466b52a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"466b52a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0c51b75\" data-id=\"0c51b75\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c292c71 elementor-widget elementor-widget-heading\" data-id=\"c292c71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Share<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-254f91d\" data-id=\"254f91d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1f05e4 elementor-share-buttons--view-icon elementor-share-buttons--skin-framed elementor-share-buttons--shape-circle elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"c1f05e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The conversion rate is one of the most important aspects of any business&#8217;s success. Nowadays, it&#8217;s become increasingly difficult to convert users into customers or simply nudge them to take the action you suggest to them. Marketers need to adopt several different strategies for any stage of users&#8217; life cycle by paying attention to their [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3870,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-7081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-discover"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>13 tactics to boost your app conversion rate - Shoppy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shoppy.is\/en\/discover\/13-tactics-to-boost-your-app-conversion-rate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"13 tactics to boost your app conversion rate - Shoppy\" \/>\n<meta property=\"og:description\" content=\"The conversion rate is one of the most important aspects of any business&#8217;s success. Nowadays, it&#8217;s become increasingly difficult to convert users into customers or simply nudge them to take the action you suggest to them. 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