How to make your customers love your app

It is a well known fact, a Mobile App is the 2022 key element for any eCommerce. An app is useful to brands is many ways as it allows to: enhance users’ mobile experience, increase brand credibility and increase sales. Not only that, an important objective that a brand could reach thanks to an app […]

In-App Messages: a step-by-step guide

The secret to give value to your app Every effective mobile marketing campaign uses every available tool and strategy to engage users, aiming at enhancing their experience within apps, and ultimately increasing companies’ sales. That’s why I’m writing this article about one of the most successful and useful communication channels ever: In-App Messages! What’s in-app […]

7 User Retention Strategies for Mobile Apps

Are you struggling to find out the right strategies to keep users coming back to your app? Let me guess how it went. You and your team have worked so hard and got to develop a great app. Maybe, you’ve also promoted it in the most famous communication channels and got hundreds of users. But […]

How to pick the perfect push notification timing

Did you know that 47% of people who receive a push notification get annoyed? This happens because half of the websites and apps aren’t able to choose the right time for their push notifications. Let’s say you’re on vacation, sleeping in a king size bed with the ocean view, and suddenly *notification sound*! “Hey, Luca! […]

7 Tactics to Promote Your e-Commerce Mobile App

Can’t get started with your e-commerce mobile app promotion strategy? I guess what it’s like: the launch day is coming and you’re a nervous wreck. I know you and your team have put such a great effort into the development of your e-commerce app. That’s precisely why shouldn’t get anxious otherwise you risk to throw […]